Which online platform should I use for my Small Business?
The answer depends on your personal style and your business. I have a product based business. I need to have my products where it is likely my customers will be looking for them. My target customers are women, aged 25-45, median to high income level with some post high education. Through some training and experience…
Why should a small business have an online presence
I own a small business in a tiny town in rural Utah. It’s a niche business that maybe 10% of the population knows about and patronizes regularly. Prior to the pandemic, we were stable and doing ok. In March of 2020, like everyone else, we hit a crisis point. On March 16, 2020, I locked…
How Selling Online Saved Us
Back in the fall of 2019, we had just settled in after moving our small yarn shop to a cute Main Street location. The tourist season in our town is booming in the late summer and early fall. There are tour buses regularly stopping for lunch and shopping. Our cash flow had jumped just by…